Action creates momentum
Have you ever been in that situation where you have no work coming up? Or it feels like a feast or famine situation? You either have too much or not enough!
Despite in times of economic downturn, seasonal slowdowns and highly competitive markets have you ever wondered how some businesses get through those times and have steady growing incomes? How do they do it? And how can you be one of them?
Highly successful people are always doing something to get new business in their pipeline. They are always meeting new people, networking, teaching themselves something new and keeping in regular contact with their clients and partners.
Marketing is an activity that seems to be always put on the backburner or a low priority for many small business owners. The secret to any business success is to always be marketing!
Now, it doesn’t need to be complicated, it doesn’t even need to have a large budget allocated to the activities that you do. It just needs to be consistent and regular to keep feeding referrals, and sales leads into your business.
Here are a few simple things you can do to ensure you have consistent business:
Never be in that situation again where all of a sudden there is no new business coming in, no sales, no new enquiries, no new orders or bookings. Always be marketing! It allows you to keep in touch with existing and potential clients on a regular basis. It gives you an excuse to catch up with them to see how their business is going and how you will be able to help.
Have you been in this situation, what are your tips for those slow business times?
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